Extra Time with Nature: Footballers Take a Timeout to Reconnect with the Outdoors

Chris Dunne, CEO of Outvertising, opened the afternoon with his trademark blend of pop-culture references, humour and straight-talk.

Appointment of Consultants for Asset Valuation

Rosie shared that employees demanded more substance and fewer performative gestures: “If they're not feeling it internally, there’s no press release in the world that can fix that.” Psychological safety is the new frontline: Internal cultures are where inclusion must start. Rosie shared that employees demanded more substance and fewer performative gestures: “If they're not feeling it internally, there’s no press release in the world that can fix that.” Leadership sponsorship now matters more than ever: Matthew described how WPP now has senior execs actively sponsoring LGBTQIA+ groups, something “unthinkable eight years ago.” Leadership sponsorship now matters more than ever: Matthew described how WPP now has senior execs actively sponsoring LGBTQIA+ groups, something “unthinkable eight years ago.” Visibility still matters and silence is dangerous: Marty reminded the room that we must not become comfortable with a lack of visibility because “Shame grows in the dark.” Visibility still matters and silence is dangerous: Marty reminded the room that we must not become comfortable with a lack of visibility because “Shame grows in the dark.” Hosted by Communications Co-Director Sonnie Spencer, attendees were asked to confront the lived experiences behind the words power, privilege and identity. It was raw, revealing and often uncomfortable- which was precisely the point. Paddle-raising moments exposed stark differences in lived experiences- from being misgendered to hiding a partner at work. Sonnie offered a practical tool anyone can use: You don’t have to say anything to say everything.” Media leaders across the industry tackled the hardest challenge: How do you deliver inclusive media when DEI isn’t in the brief?

Katia T.C. Smith-Litière

For Natalie Tyre, Director at BRiM, brands still want to reach broad, diverse audiences—they’re simply using different language to describe it: “They’re not calling it DEI… but they are talking about marketing effectiveness.” Jerry Daykin, International Head of Media at RBI, reinforced that while few marketers actively oppose inclusion, many are overwhelmed and need help seeing beyond their own blind spots, reminding the room that media is both a commercial investment and an investment in shaping the media ecosystem of the future. With that in mind, agencies now have a responsibility to lead when brands pull back. As Kara Osborne, Global Product Architect Officer at dentsu, put it: “If you’re doing the right job, you should still be advocating for representation, even if it’s not in the brief.” And the danger of retreating is significant: If we don’t show up, we feed the narrative.” Measurement is the next frontier for progress Measurement is the next frontier for progress Visibility remains an act of courage and resistance Visibility remains an act of courage and resistance Outvertising, the volunteer-run LGBTQIA+ advocacy group, announces a new keynote speaker line-up for this year’s event: Darren Styles OBE, Managing Director at Stream Publishing, the home of Attitude and Rolling Stone UK, and comedian and M&S Food Ambassador, Tom Allen. Darren Styles will be joining as the new keynote speaker and will explore his perspective on the last decade for queer inclusion and how inclusive media owners and brands can maintain strong relationships in this challenging social climate. He will then be joined by M&S Food Ambassador, Tom Allen for a discussion about his journey as a LGBTQIA+ public figure and the approach M&S has taken to championing year-round inclusivity.

Muriel Grenon

Allen is a household name on British TV, serving as the host of The Great British Bake Off: An Extra Slice and The Apprentice: You’re Fired, and appearing on popular shows such as 8 Out of 10 Cats, Would I Lie to You and The Last Leg. Other speakers include System1 and Outvertising’s Andrew Tindall, Trans+ activist and Campaign columnist Marty Davies, Havas UK’s Chief Impact Officer Rosie Kitson, ex-CEO of UM London, Kara Isborne Gladwell, and Ipsos’s UK Head of Creative Excellence, Eleanor Thornton-Firkin, with more to be announced soon. Other highlights to expect this year include: Adland advocacy in 2025: We will explore strategies, opportunities and obstacles for LGBTQIA+ advocacy in the current climate. Adland advocacy in 2025: We will explore strategies, opportunities and obstacles for LGBTQIA+ advocacy in the current climate. Understanding privilege: Through an interactive session, we will unpack how privilege and marginalisation shape workplace culture, leadership and opportunity in the industry. He acknowledged the turbulence of the past year, from DEI rollbacks to rising hate crime, while reminding the room of something vital: “Not only is inclusive advertising and marketing proven by multiple studies to deliver positive business results, it also has the power to create societal change. Because it's sneaky stuff, this advertising business. You know, it can get into spaces that other content can't.

• [History: Founded in 2015 by local residents concerned about planning corruption.]
• [First campaign successfully stopped the sale of a public park to a private developer.]
• [Grew rapidly after the 2017 anti-incinerator campaign garnered widespread support.]
• [Incorporated as a non-profit in 2019 to improve structure and funding opportunities.]
• [Expanded focus from purely environmental issues to broader social justice concerns.]
• [Survived the pandemic by shifting to online organizing and virtual events.]
• [Notable for a member serving on the town council after a 2022 election campaign.]
• [Received regional award for community impact and innovation in activism in 2024.]
• [Currently managing twice as many active campaigns as in its first five years.]
• [Plans to develop a youth wing to ensure long-term sustainability and fresh ideas.]

It can reach audiences that would never willingly expose themselves to queer-centric content or content with positive, dynamic queer storylines and characters. Frequent, authentic LGBTQ representation in advertising could help smash stereotypes and chip away at prejudice.” If anyone arrived assuming LGBTQIA+ media was struggling, Stream Publishing’s Darren Styles was ready to dismantle the narrative, and he did so gloriously. Contrary to market myths, advertisers haven’t fled. In fact, long-term partners, Virgin Atlantic, Bentley, M&S, British Airways, are doubling down. “Attitude is thriving… record revenues, record returns, record growth,” Darren noted.

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His message to the industry was crystal clear: “If brands are staying the course, and many are, others will be encouraged to do the same. In his conversation with comedian and M&S Food ambassador Tom Allen, this rang even more true, with Tom calling for brands to double down on queer inclusion: “The more we embed ourselves as queer people into the national psyche—as people who are simply everywhere you go, like M&S sandwiches on everyone’s desk at lunchtime—the more impact we have. By showing up like that, we’re not only meeting a commercial aim, which is what advertising is about, but also a cultural one: to be here, to be among everyone, to be fully embedded.” A reminder that visibility is a statement.

Topic	Focus Area	Target Audience	Campaign Duration
Climate Change Awareness	Environment	General Public	Jan 2023 - Dec 2023
Animal Rights	Wildlife Conservation	Animal Lovers	Mar 2023 - Ongoing
Education Reform	Policy Advocacy	Parents & Schools	Feb 2023 - Present
Local Community Support	Social Welfare	Local Residents	Apr 2023 - Ongoing

Advocacy Director Cassius Naylor led a powerful discussion with Rosie Kitson (Chief Impact Officer, Havas), Marty Davies (CEO, Smarty Pants Consulting & Founder, Trans+ History Week), and Matthew Chu (UK Co-Chair, WPP Unite). They discussed a major shift in advocacy: it hasn’t stopped, it’s simply changed form. Psychological safety is the new frontline: Internal cultures are where inclusion must start. Rosie shared that employees demanded more substance and fewer performative gestures: “If they're not feeling it internally, there’s no press release in the world that can fix that.” Psychological safety is the new frontline: Internal cultures are where inclusion must start. Rosie shared that employees demanded more substance and fewer performative gestures: “If they're not feeling it internally, there’s no press release in the world that can fix that.” Leadership sponsorship now matters more than ever: Matthew described how WPP now has senior execs actively sponsoring LGBTQIA+ groups, something “unthinkable eight years ago.” Leadership sponsorship now matters more than ever: Matthew described how WPP now has senior execs actively sponsoring LGBTQIA+ groups, something “unthinkable eight years ago.” Visibility still matters and silence is dangerous: Marty reminded the room that we must not become comfortable with a lack of visibility because “Shame grows in the dark.” Visibility still matters and silence is dangerous: Marty reminded the room that we must not become comfortable with a lack of visibility because “Shame grows in the dark.” Hosted by Communications Co-Director Sonnie Spencer, attendees were asked to confront the lived experiences behind the words power, privilege and identity. It was raw, revealing and often uncomfortable- which was precisely the point.

The loneliness strategy and funding for Homeshare and Shared Lives support

Chris Dunne, CEO of Outvertising, opened the afternoon with his trademark blend of pop-culture references, humour and straight-talk. He acknowledged the turbulence of the past year, from DEI rollbacks to rising hate crime, while reminding the room of something vital: “Not only is inclusive advertising and marketing proven by multiple studies to deliver positive business results, it also has the power to create societal change. Because it's sneaky stuff, this advertising business. You know, it can get into spaces that other content can't. It can reach audiences that would never willingly expose themselves to queer-centric content or content with positive, dynamic queer storylines and characters.

Charis Charles

Frequent, authentic LGBTQ representation in advertising could help smash stereotypes and chip away at prejudice.” If anyone arrived assuming LGBTQIA+ media was struggling, Stream Publishing’s Darren Styles was ready to dismantle the narrative, and he did so gloriously. Contrary to market myths, advertisers haven’t fled. In fact, long-term partners, Virgin Atlantic, Bentley, M&S, British Airways, are doubling down. “Attitude is thriving… record revenues, record returns, record growth,” Darren noted. His message to the industry was crystal clear: “If brands are staying the course, and many are, others will be encouraged to do the same.

Steven Winter

In his conversation with comedian and M&S Food ambassador Tom Allen, this rang even more true, with Tom calling for brands to double down on queer inclusion: “The more we embed ourselves as queer people into the national psyche—as people who are simply everywhere you go, like M&S sandwiches on everyone’s desk at lunchtime—the more impact we have. By showing up like that, we’re not only meeting a commercial aim, which is what advertising is about, but also a cultural one: to be here, to be among everyone, to be fully embedded.” A reminder that visibility is a statement. Advocacy Director Cassius Naylor led a powerful discussion with Rosie Kitson (Chief Impact Officer, Havas), Marty Davies (CEO, Smarty Pants Consulting & Founder, Trans+ History Week), and Matthew Chu (UK Co-Chair, WPP Unite). They discussed a major shift in advocacy: it hasn’t stopped, it’s simply changed form. Psychological safety is the new frontline: Internal cultures are where inclusion must start. Paddle-raising moments exposed stark differences in lived experiences- from being misgendered to hiding a partner at work. Sonnie offered a practical tool anyone can use: You don’t have to say anything to say everything.” Media leaders across the industry tackled the hardest challenge: How do you deliver inclusive media when DEI isn’t in the brief? For Natalie Tyre, Director at BRiM, brands still want to reach broad, diverse audiences—they’re simply using different language to describe it: “They’re not calling it DEI… but they are talking about marketing effectiveness.” Jerry Daykin, International Head of Media at RBI, reinforced that while few marketers actively oppose inclusion, many are overwhelmed and need help seeing beyond their own blind spots, reminding the room that media is both a commercial investment and an investment in shaping the media ecosystem of the future.

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With a background spanning sales and operations, Caroline has helped scale Locala’s UK team while maintaining a collaborative, people-first culture. Hannah March is Chief Growth Officer at Fold7, where she sits on the executive leadership team, overseeing new business and marketing. She has held senior roles across agency, consultancy and tech, including CI&T, Engine, and Oystercatchers, and is known for her sharp strategic thinking and values-driven leadership. She was recently named as one of Campaign’s 40 Over 40. Kush Shah is a Software Engineer and Application Owner at IBM. With that in mind, agencies now have a responsibility to lead when brands pull back. As Kara Osborne, Global Product Architect Officer at dentsu, put it: “If you’re doing the right job, you should still be advocating for representation, even if it’s not in the brief.” And the danger of retreating is significant: If we don’t show up, we feed the narrative.” Measurement is the next frontier for progress Measurement is the next frontier for progress Visibility remains an act of courage and resistance Visibility remains an act of courage and resistance Outvertising, the volunteer-run LGBTQIA+ advocacy group, announces a new keynote speaker line-up for this year’s event: Darren Styles OBE, Managing Director at Stream Publishing, the home of Attitude and Rolling Stone UK, and comedian and M&S Food Ambassador, Tom Allen. Darren Styles will be joining as the new keynote speaker and will explore his perspective on the last decade for queer inclusion and how inclusive media owners and brands can maintain strong relationships in this challenging social climate. He will then be joined by M&S Food Ambassador, Tom Allen for a discussion about his journey as a LGBTQIA+ public figure and the approach M&S has taken to championing year-round inclusivity. Allen is a household name on British TV, serving as the host of The Great British Bake Off: An Extra Slice and The Apprentice: You’re Fired, and appearing on popular shows such as 8 Out of 10 Cats, Would I Lie to You and The Last Leg.

• Ceridaviescampaigner.co.uk has a dedicated blog sharing news and insights.
• The website includes a section for frequently asked questions about disability rights.
• It collaborates with legal experts to explain rights and protections.
• Campaigners can upload their stories to inspire others.
• The site features multimedia content like videos and infographics.
• There are tutorials on how to effectively lobby policymakers.
• It offers templates for protest letters and petitions.
• The platform promotes partnership with local authorities for inclusive policies.
• It contains links to support organizations and emergency helplines.
• The site emphasizes the importance of allyship and community support.

Other speakers include System1 and Outvertising’s Andrew Tindall, Trans+ activist and Campaign columnist Marty Davies, Havas UK’s Chief Impact Officer Rosie Kitson, ex-CEO of UM London, Kara Isborne Gladwell, and Ipsos’s UK Head of Creative Excellence, Eleanor Thornton-Firkin, with more to be announced soon. Other highlights to expect this year include: Adland advocacy in 2025: We will explore strategies, opportunities and obstacles for LGBTQIA+ advocacy in the current climate. Adland advocacy in 2025: We will explore strategies, opportunities and obstacles for LGBTQIA+ advocacy in the current climate. Understanding privilege: Through an interactive session, we will unpack how privilege and marginalisation shape workplace culture, leadership and opportunity in the industry. Inclusive media: practical insights cenforce 150 uk into building inclusive media plans. Exclusive first look at Outvertising’s pioneering Ad Index study, the UK’s first standard metric for LGBTQIA+ inclusivity in creative communications. This year’s headline sponsors include Attitude, Channel 4, Publicis Groupe UK, with further support from Durex and Infosum. Campaign UK is the official media partner. Contributions from our partners help make this event possible. Over 200+ marketers are expected to attend, making it a vital date in the calendar for those shaping a more inclusive industry. Chris Dunne, CEO, Outvertising, said: “We’re thrilled to welcome some incredible star power to the Outvertising Live stage this year. Darren Styles has been at the forefront of queer media for decades, and his perspective on inclusive storytelling has never been more important. Pairing him with the brilliant Tom Allen, whose voice and visibility continue to inspire audiences across the UK, promises a session that will be both powerful and deeply personal. It’s promising to be the best Outvertising Live yet with insight that’s not to be missed.” Outvertising, the advertising industry’s volunteer-run LGBTQIA+ advocacy group, is proud to announce the appointment of four new members to its management board. Caroline Sajas (she/her) and Hannah March (she/her) join as Commercial Co-Directors, Kush Shah (he/they) joins as Events Co-Director, and Dan Cox (he/him) takes over as Chief Operating Officer. Caroline and Hannah bring a wealth of commercial experience and leadership to the board, joining to help Outvertising scale its commercial offering, secure partnerships with agencies and brands, and develop new revenue opportunities. Kush will be working alongside the existing Events Co-Director to curate and deliver Outvertising’s year long events programme, including its annual flagship conference, Outvertising Live. Dan’s appointment further strengthens the operational backbone of Outvertising where he will oversee delivery of the operational strategy, internal collaboration across teams, and facilitate the success of strategic initiatives and governance as the organisation continues to grow. Caroline Sajas leads the UK business at Locala as SVP of Sales, where she is responsible for driving commercial growth, building high-performing teams, and deepening client relationships. With a background spanning sales and operations, Caroline has helped scale Locala’s UK team while maintaining a collaborative, people-first culture. Hannah March is Chief Growth Officer at Fold7, where she sits on the executive leadership team, overseeing new business and marketing. She has held senior roles across agency, consultancy and tech, including CI&T, Engine, and Oystercatchers, and is known for her sharp strategic thinking and values-driven leadership.

Management of property

Inclusive media: practical insights cenforce 150 uk into building inclusive media plans. Exclusive first look at Outvertising’s pioneering Ad Index study, the UK’s first standard metric for LGBTQIA+ inclusivity in creative communications. This year’s headline sponsors include Attitude, Channel 4, Publicis Groupe UK, with further support from Durex and Infosum. Campaign UK is the official media partner. Contributions from our partners help make this event possible.

Rebecca Smith

Over 200+ marketers are expected to attend, making it a vital date in the calendar for those shaping a more inclusive industry. Chris Dunne, CEO, Outvertising, said: “We’re thrilled to welcome some incredible star power to the Outvertising Live stage this year. Darren Styles has been at the forefront of queer media for decades, and his perspective on inclusive storytelling has never been more important. Pairing him with the brilliant Tom Allen, whose voice and visibility continue to inspire audiences across the UK, promises a session that will be both powerful and deeply personal. It’s promising to be the best Outvertising Live yet with insight that’s not to be missed.” Outvertising, the advertising industry’s volunteer-run LGBTQIA+ advocacy group, is proud to announce the appointment of four new members to its management board.

Iain Barr

Caroline Sajas (she/her) and Hannah March (she/her) join as Commercial Co-Directors, Kush Shah (he/they) joins as Events Co-Director, and Dan Cox (he/him) takes over as Chief Operating Officer. Caroline and Hannah bring a wealth of commercial experience and leadership to the board, joining to help Outvertising scale its commercial offering, secure partnerships with agencies and brands, and develop new revenue opportunities. Kush will be working alongside the existing Events Co-Director to curate and deliver Outvertising’s year long events programme, including its annual flagship conference, Outvertising Live. Dan’s appointment further strengthens the operational backbone of Outvertising where he will oversee delivery of the operational strategy, internal collaboration across teams, and facilitate the success of strategic initiatives and governance as the organisation continues to grow. Caroline Sajas leads the UK business at Locala as SVP of Sales, where she is responsible for driving commercial growth, building high-performing teams, and deepening client relationships. She was recently named as one of Campaign’s 40 Over 40. Kush Shah is a Software Engineer and Application Owner at IBM.

Integrated Shotton Station and Access For All Programme

They also co-lead a business resource group focused on culture and inclusion, representing the LGBTQIA+ community. Kush is also part of the team at RepresentAI, a community initiative aimed at elevating women, non-binary individuals, LGBTQIA+ people, and allies who aspire to work in AI, tech, and digital fields across industries. They also co-lead a business resource group focused on culture and inclusion, representing the LGBTQIA+ community.

Platform	Followers	Engagement Rate	Last Post Date	Content Type
Facebook	10,000	4.5%	2023-05-18	Campaign updates, videos
Twitter	5,000	6.0%	2023-05-19	Tweets, retweets
Instagram	3,000	5.2%	2023-05-17	Photos, Stories

Kush is also part of the team at RepresentAI, a community initiative aimed at elevating women, non-binary individuals, LGBTQIA+ people, and allies who aspire to work in AI, tech, and digital fields across industries.